Do you have Google rankings, organic SEO, and digital marketing on your mind?
Are you looking for a Google-certified SEO specialist with a no-nonsense approach to rocking the rankings?
You’ve come to the right place!
I’m Brant Soler, SEO specialist & digital marketing whiz.
Read my most recent case study >>> Departmental SEO Overhaul and Successful Enterprise Website Migration
The cornerstone of digital marketing is strategic transformation, the ability to constantly adjust to market conditions, and the continual generation of fresh demand. I specialize in harnessing the voice of Google to drive business goals after years of leadership in digital marketing & demand generation. The Lean methodology is a major driver in my life: value delivery, waste elimination & continual improvement.
My focus is on strengthening the bridges and feedback loops between and within multi-functional organizations to make every operation a win on all sides. I’ve worked both within single departments and across multiple departments to accomplish various goals. My education extends through management skills, business administration, and data science. I work in total transparency with a mindset of precision through effective & efficient collaboration.
Proficiencies
Proficiencies
Project
Management
DEVELOP TALENT & CAPITALIZE ON TRENDS
Scope out the work to be completed, assemble professional talent, and deliver. Further develop talent to increase the quality of work produced and take a deep dive into the industry, vertical & competition to spot and capitalize on trends. Contact me to talk about your project.
Organic
Growth
WHITE HAT SEO BEST PRACTICES
Clearly and accurately communicate to your audience. Build trust, earn search engine respect, and expand market share. Develop an evergreen website to get ahead of algorithm updates, chase industry trends & tell your story to prospective customers.
demand
generation
UX, UI & CONVERSION RATE CONSULTATION
Plot your customer journey, point by point from discovery to conversion. Leverage psychology & sociology to develop a long term connection between the heart of your target audience and your product or service. Built off the foundational works of Jakob Nielsen & Steve Krug.
lean
management
Growth Driven Design
Based on Lean methodology, the process of growth driven design is a data driven cross departmental approach to whole business development and marketing. The basic level covers the ability to participate while my advanced certification has prepared me to lead.
utility
belt
HOTJAR, SPYFU, SCREAMING FROG & GOOGLE
Analytics for demographics, behavioral analysis, user tracking & conversion funnel management. Competitive keyword research to apply the full weight of an organization on their market. Site scanning & data scraping technology. Powerful, actionable, results.
current
focus
ENTERPRISE SEARCH ENGINE OPTIMIZATION
Scale delivers the ability to microfocus optimization within a matrix of market, vertical & industry to continually deliver reliable results. Enterprise clients are capable of building and deploying a depth of knowledge of their craft or product unparalleled in the marketplace.
SEO pro tip:
“Understanding the term “Voice of Google” is a watershed moment for a business owner or content creator. The full phrase should be “Becoming the Voice of Google where Google is choosing your words as the representation of the keywords you are targeting”, but “Voice of Google” is easier to remember. There is a process to it, first you need to strip out every little technical error in your web presence to set the stage for greatness. The second thing you need to do is establish your link neighborhood by balancing out internal and external links in your content before starting your new content campaign around your target keywords. Sounds simple, right?” – Brant Soler, SEO Consultant
My clients include
“SEO is like a resume, you polish it so you have your best foot forward.”
– Matt Cutts
Hi! I’m Brant, it’s nice to meet you!
My life revolves around the meeting of data, form & function, where dreams are born and manifest. My job is to support businesses in expressing themselves, reaching customers and thriving, especially in these financially uncertain times. Along my journey I’ve tenaciously consumed continuing education opportunities to stay on top of current practices, collecting a set of tools and competencies that border on bullet proof. I’m a self-starter and strong collaborator, always ready to learn, grow and succeed.
feedback loop
feedback loop
“I have never seen an individual learn the business verticals as quickly as Brant. He is known within the project as the de facto expert in these areas and has been an incredible team member. He ensures his knowledge is accessible to anyone who needs it. Additionally, the speed and accuracy with which Brant works is an absolute joy to watch. He has a high quality of output and is extremely clever in how he applies industry standards to the company’s needs.
Brant’s communication and documentation skills consistently go above and beyond requirements. He was extremely valuable to our team and I believe will make a tremendous impact in his next role. We completed our project successfully and I would work with him again given the opportunity.” – Angela Rogers, Director of Creative Services, Accruent – A Fortive Company